Finding places to advertise where people really want to read what you have to say is hard; after all, you have PPC, PPV, Facebook ads, direct advertising, however these are all extremely expensive options. Recently however, I’ve been looking into another, lower tech form advertising: Ezine marketing. Basically, the idea here is that you do [...]
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Building a website is more than just setting up a blog or a static web page. It often means building yourself an eCommerce website. This means setting up the ability to sell products directly online from your own store. Fortunately, there are a number of ways to do just that. Here’s what you need to [...]
First of all, PayPal is most definitely NOT a monopoly, even if it sometimes feels as if they are. There are still other options out there for those running e-commerce sites. For example, Google Checkout does much the same thing that PayPal does, even though it’s much less popular. Amazon Payments is also available for [...]
I spend a good deal of my time reading about products and services which are designed to help you, our readers, build your online business. Recently however, I came across an interesting product review where they explained that traditional marketing is dead and buried while Internet marketing (and in their case, specifically social networking) is [...]
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Actually, ideally you should be doing a weekly newsletter. A monthly one is the bare minimum you should offer. No matter what business you happen to be running, you’ll earn many more customers by having a mailing list and offering a newsletter on a regular basis. But before we get into the why of newsletters, [...]
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